The Journey of Bootstrapping: Lessons from Zerodha for Startups with Limited Capital
In a world where startups chase investors and valuations, Zerodha stands as a remarkable outlier. Founded in 2010 by Nithin and Nikhil Kamath, this Indian brokerage firm grew into a billion-dollar company — without external funding. At a time when fintech players were burning cash to acquire customers, Zerodha quietly built a profitable, trusted brand. […]
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